LofentaLofenta/Brand
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Brand

The Lofenta brand

Logos, colors and type for referring to Lofenta. Take what you need to link to us, write about us, or show that you deploy on Lofenta. Keep the marks intact and the spirit accurate.

Logo

The logomark is an angular “L” cut from a blue gradient. The mark works on its own. When paired with the wordmark, keep “Lofenta” in Geist Semibold with the mark to its left.

Lofenta logomarkLofenta
Lofenta mark, Gradient

Gradient

Primary mark. Use on dark or neutral backgrounds.

SVGPNG
Lofenta mark, Monochrome white

Monochrome white

For dark photography or when a single-color mark is required.

SVGPNG
Lofenta mark, Monochrome black

Monochrome black

For light backgrounds and print where color is unavailable.

SVGPNG

Attribution badge

If you host with us, you are welcome to show it in your site footer. Pair “Deployed on” with the logomark and the “Lofenta” wordmark, and link the whole lockup to lofenta.com. Keep the mark unmodified and legible.

Deployed onLofentaLofenta
<a
  href="https://lofenta.com"
  target="_blank"
  rel="noreferrer"
  style="display:inline-flex;align-items:center;gap:8px;font-size:14px;text-decoration:none;color:inherit"
>
  Deployed on
  <img src="https://lofenta.com/brand/lofenta-mark-gradient.svg" alt="Lofenta" height="18" />
  <strong>Lofenta</strong>
</a>

Clear space and size

  • Leave padding around the mark equal to at least half its height.
  • Never render the mark below 16px tall. Use SVG wherever it can scale.
  • Keep the original proportions. The mark is taller than it is wide.

Do not

  • Recolor the gradient or apply your own fill.
  • Stretch, rotate, skew or add shadows and glows.
  • Rebuild the mark or place it inside another logo.
  • Put the colored mark on a busy or low-contrast background.

Color

One gradient carries the brand. Everything else is a calm dark neutral so the product, not the chrome, holds attention.

Brand gradient120deg, #3AC9FA, #0071CF
Lofenta Sky
#3AC9FA

Gradient start

Lofenta Blue
#0071CF

Gradient end

Canvas
#080C14

Page background

Surface
#0E1118

Cards and panels

Ink
#FFFFFF

Primary text

Muted
#71717A

Secondary text (zinc 500)

Typography

Lofenta is set in Geist, with Geist Mono for code, identifiers and metrics. Both are open source under the SIL Open Font License.

GeistSans, interface and copy

Ag

Deploy apps, not infrastructure.

ABCDEFGHIJKLM abcdefghijklm 0123456789

Geist MonoCode and metrics

Ag

lofenta deploy --prod

ABCDEFGHIJKLM abcdefghijklm 0123456789

Name and voice

Do
  • Write “Lofenta” with a capital L. All caps “LOFENTA” is fine too.
  • Use the tagline “Deploy apps, not infrastructure.”
  • Say “built on Lofenta” or “deployed with Lofenta.”
Don’t
  • Write “lofenta” (all lowercase) or “LoFenta.”
  • Pluralize or verb the name (“Lofentas,” “to Lofenta”).
  • Imply a partnership or endorsement we have not confirmed.

Fair-use policy

The Lofenta name and logo are trademarks of TAKEHOST OÜ. You may use them, without asking first, to refer to Lofenta truthfully.

You may

  • Link to Lofenta and use the marks in articles, talks and tutorials.
  • State that your project or company runs on Lofenta.
  • Use an unmodified mark from this page at a legible size.

You may not

  • Use the marks in your own product name, logo, app icon or domain.
  • Alter the marks or create a confusingly similar one.
  • Suggest sponsorship, affiliation or endorsement without written permission.
  • Use the marks in a way that is unlawful, misleading or disparaging.

The Lofenta name and logo are trademarks of TAKEHOST OÜ (registration number 17524902), Tallinn, Estonia. Questions about brand, press or a use not covered here go to [email protected]. See also the Imprint and Terms.